In recent week, at Saigon Exhibition Convention Center – Hochiminh City, PRIME has introduced 4 eco-lifestyles with its new product tiles of world class quality and applied new technologies in ceramic industry.
Proposed the classy, elegant and eco-friendly lifestyle, the concept of eco-life is conveyed in every product which gains the attention from the press and potential customers.
Eco-lifestyle from PRIME
In addition the development of the world class quality products, PRIME continue to design tiles in different styles, allow home owner to find their best-fit products for their own space. At Eco-lifestyle booth, each home owner can experience tiles in very popular interior designs at present.
Rustic – the hidden beauty of simple: As the mindset of simple beauty, the ceramic products inspired by the raw material like wood, stone, grave… on the shining ground looks simple but attractive and unexpectedly elegant. The minimalism in detail as long as the smooth structure in the neutral colour lines makes the attraction and impression of the design. The ceramic tiles from PRIME reproduces the pure beauty of the raw material which promotes the idea of designers and architectures to update the trend in every project.
Minimalist – when less is more: In addition, the second style – Minimize is the minimal style in which the simple monotone pallets are widely used. As the trend, minimize is the fashion in architecture of the high-class resorts, villas and luxury building where the space is limited in general. The main idea of minimize is simply to play with the simple and natural shapes in order to minimize the decoration, refuse to over-display and keep only the necessary but still be aesthetic. The minimize-styled space is the definition of the combination among the simple and modern shapes, sophistication and elegance, monotone pallets. The furniture is low, symmetry and in cold undertone.
Luxury – classy and elite: Inspired by the ancient Egypt natural veinstone, the design of Luxury ceramic tiles with the veinstone texture is made by HD printing technique and special polishing system. Besides, the ceramic tile in big size looks and feels luxury and classy. As the large space, the decor of ceramic line is more and more popular. As aesthetic as the carpet made by cloth or sedge, the ceramic line takes advantage of antibacterial and anti-fungus in the hot and humid weather.
Contemporary – the combination of contemporary style and classic texture: Inspired by Hungary the land of roses, PRIME illustrates the blooming roses in the design. Hiding in the smooth veinstone, there is the shades of blooming roses. The combination of beige and blue undertone in the HD printing technique and polishing system creates the best and lively illustration.
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About PRIME – The leader in building materials in Vietnam
With the vision from a leader in building materials, PRIME would like to be be the leading product and service conglomerate in Building Material Business with good corporate governance and sustainable development principle with:
World class quality product: Applied the latest technologies and trendy design, Prime create the products which mimic the colour, natural feeling to replace natural product, aimed to protect the environment
Production process: Compliance with regulations and international standards such as ISO 50001: 2011 (Energy Management System), ISO 14001: 2004 (European Standard), OHSAS 18001: 2007, ISO 13006: 1998 , TIS (Thailand standard), BS EN 14411: 2006, MS SIRIM (Malaysia’s standards) …, Prime ensures the production process and outputs are clean and not affect the environment.
Creative Ideas: Bring nature and greenery into the house, Prime helps to provide to you the resolve to many questions: How to live with nature and environment friendly?
Nguyen Thi Huyen Trang – Marketing Communication